Everyone that is serious about growing their business and establishing themselves as a top brand is today actively involved in search engine optimization. For enterprises that have always thought that having a website was reason enough to boast of their online presence, a wake-up call was long sounded. Numbers do not lie, and for top-rated sites, it is a whole new level of operation that they would do anything to maintain as they grow their market supremacy. Nonetheless, it has never been a better time to tap to what has proven to be more than a promise but a dream that can be lived by any enterprise.
All suggestions and questions as to whether search engine optimization is dead are misinterpreted facts which simply fail to acknowledge the fact that the marketing technique has tremendously advanced. One of the primary reasons why SEO is not dead is because every day there are more and more internet users who are after quality content. Search engines are built to work for the favor of the billions of active internet users who rely on the platforms for instant access to information. This translates to the reality that no business can ever hide from that quality content rules and is the most efficient way to attaining their marketing goals.
In the past, SEO was all about desktop websites as it was the one place where everyone would go when looking for a product, service, or objective information. Times have changed, and today the primary mode of accessing the internet is through smartphones which account for an average of 69% of the total time spent online. Essentially this means that a company that has mobile abilities will automatically gain a competitive advantage as they have direct access to the largest and most active market segment.
To avoid locking out such a massive percentage of the market, any business that is thinking about search engine optimization must equally include in their plans having a mobile-friendly website. Back to facts backed by statistics, another factor why embracing the change is fundamental is that no visitor will have second thoughts when it comes avoiding a website that will not load in a smartphone. This decision is made instantly, and within a couple of seconds as page-speed ranks as the determining factor for anyone browsing the internet. If the immediate competitor has taken the right measures in having a mobile-optimized site, it requires no magic to know where all those prospective clients would all be going to each time.
At a time when mobile searches have surpassed desktop searches, the only one on the losing end is a business that fails to keep up with the current trends. Search engine algorithms have also been upgraded to take to account mobile optimization as one of the factors that determine the ranking on the search engine result pages. Google’s mobile-first indexing is a game-changer which is rightfully intended to ensure that all visitors to the platform have a smooth experience regardless of the device used. Once all the steps are taken to give all visitors a platform is practical, search engine optimization gets to have the impacts desired.
Look for a website designer today and you would think that everybody and their brother is in this business. Yes, it seems like there are so many website designers out there - so who should you choose?
Well, you should start with using a website designer who has experience and can show you past work. What also helps, is to see how the website currently ranks on Google local search. These two factors can tell you a lot about the website designer you are looking to hire.
Do you know if your customers getting angry at your website? Have you heard if your website is not responsively designed, aka mobile ready, that you may not be appearing in Google searches when a mobile consumer is looking for your business type?
Have you been charged with finding the right website designer or company?
If you are looking for a responsive website designer in Columbus or through-out the US, you have come to the right place. We have been developing websites and getting websites ranked on Page 1 of Google for over a decade now. We have the know-how and understanding it takes to create a website for just about any business type.
So what do you look for when deciding on a web designer in Columbus? Well, the first thing to look for is the resources that are available to your designer. Do they understand hosting? Do they understand domains and DNS configurations. DO they offer their own website design system (CMS) or do they only work within 1 platform. Are they able to offer you alternatives to WordPress? In some cases, WordPress is an overkill, and by having a small business, with no real knowledge of websites or editing them, than a Wordpress website might be to elaborate for you. That is okay- if you have another solution.
At Baytech Companies we will listen to your website design needs. we will help you understand what is available to you and why you should steer towards one web design platform or another. We will help you by showing you real live examples of our website design work, and we will help you to get a clear understanding of what a successful website design entails.
Most people see the ads on TV for $1 websites. This is a dangerous thing, because while technically yes, anyone can design some form of web page for a dollar, but having a website that provides an enjoyable engagement to not only PC users, but for mobile users alike, is a challenge and is not an easy task to perform. Not having the proper website strategy can make or break your business in 2016. Sorry, that's the truth and its a bitter pill to swallow when you are losing money, and you do not know why. It is even harder to swallow when you have read this( as you are now) and you still did not heed the advice to hire a professional web designer for your business.
We have created over 700 website and apps today, so we have the know how to provide you, and more importantly, your prospect and/or customer with the ability to easily connect with you and/or buy from you with as little as problems or interference as possible. Every step of the way, we will listen to your needs, and provide you the absolute best website we can provide for you. We always go over and above our last website, and we always want our next website to be the absolute very best one we ever do. The only question is left now is... Will it be you?
Give us a call at 614-610-9367 or 888-374-0555 to discuss your next website design project with Baytech Companies.
Baytech Companies is a digital marketing agency and has been designing great looking mobile friendly and profitable websites and developing new leads and business for our clients for over a decade.
We know HOW to make your business money using effective digital marketing solutions.
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