Stop the SEO Mistakes that Kill Your Online Presence
Bad SEO habits can sink your business. Are you guilty of any of these worst practices?
Every once in a while, it's a good idea to step back and take a fresh, sober look at your habits. After all, the world around you is ever-changing, so why should your habits remain the same? This applies to pretty much everything: life, health, eating, relaxation, relationships, communication ... and work. For digital marketers and SEO specialists, this holds especially true.
Seven years have passed since Google rolled out its Panda update, and it has consistently sought to improve the search experience by introducing more algorithm changes. Sticking to the same SEO routines when the nature of search is changing makes no sense. If you have noticed a drop in your rankings lately, it may be time to re-evaluate your SEO habits. Are you guilty of the following five bad habits?
Slow websites or crappy apps, are being abandoned or intentionally avoided
Why it matters: Consumption habits are being shaped by web platforms with expert engineering that are designed to maintain consumer attention and eyeballs. Less sophisticated consumer experiences, like slow websites or crappy apps, are being abandoned or intentionally avoided by consumers.
You run your own company. You have, by your hard work, ingenuity, and a little luck have placed your business into the full-time legitimate world and are a full-time business. Now is the time to expand, but can you afford another full time marketing person? How do you grow and get new customers without that person?
This is where a company like Baytech can help you. We are experts at digital marketing and as a full-time digital marketing agency, we have the expertise and tools to get the job done. You have heard all of those acronyms and statements like...
These are all the things a digital marketing agency in Columbus can do for you. We are experts at making your phones ring and getting new prospects to opt-in to your messages.
What if we stated that we are generally 1/4 or less of a cost of 1 marketing employee each month? Interested? Now it it your turn to help your business by calling us at 888-374-0555 or 614-610-9367 and begin a discussion with us about YOUR goals and how we can help you attain them.
We are ready for you...are you ready to grow your business??
Small businesses have struggled to effectively leverage social media
by Andrew C. Belton
Social media is among a variety of tasks that business owners would do well to outsource. The role that social media has played in business has changed significantly in a relatively short period of time. Small businesses have struggled to effectively leverage social media and take advantage of it as an interactive and cost-effective marketing communication tool. As a Digital Marketing Agency we help small businesses to leverage social media marketing to build brand credibility, promote awareness, nurture professional relationships, provide value and promote consistency. Social media marketing requires a fair amount of time and skill, so how should business owners approach it?
As a business owner do you have the time and knowledge to manage your company’s social media accounts? Do you have a team member or intern to handle it? Or will you outsource the task? Let’s consider 4 reasons why social media should be outsourced.
The goal of social media marketing is to drive web traffic. Whether it be to build an email list, prompt visitors to contact you or drive sales, it can all be accomplished by driving traffic to your website. The most efficient (unpaid) way to drive web traffic is to create valuable content. By doing so, it will help you to build brand loyalty and gain social shares which can boost your SEO (search engine optimization) results. Content production is a huge need in the digital marketing industry. Creating content can become extremely time consuming and as a busy entrepreneur, it certainly isn’t atop your to-do list. Fortunately many social media marketing companies produce content for their clients or have partners that can do so.
Hiring an employee can be very expensive. The hiring process, onboarding, training, healthcare, benefits and tax costs can add up. Even though a dedicated social media manager may be ideal for your
How large business is losing its grip on SEO Results
It's true that all technology is a moving target ... and there are no absolutes.
But, as Google® algorithm updates continue to refine location based and local search results it is imperative that your small business make its mark in Local SEO. If you don't, your neighboring competitors are sure to do so. Here are some reasons why Search and Local Search are moving to providing small business the benefits that national and international companies have enjoyed for years.
1. As stated before Google® continues to improve its algorithms to return better local results for a user's search query. Most searches are done on a mobile device today and this trend isn't slowing down. Given that most of these mobile searches also include the user's location (by default), tighter, more refined geographic-based results are being delivered. This without the user having to structure their query to include qualifiers like "near me", "nearby" and "in City Name".
Interested in finding a great search engine optimization provider in Columbus Ohio or throughout the US?
If you are interested in getting your website ranked higher on the Google and Bing/Yahoo search engines, then you need a search engine optimization provider.
What is a search engine optimization provider? Well, we are a company that focuses on getting your website found online. Search Engine optimization is not an easy task, and many state they are giving results, however we have found that a majority do not.
Why can you trust Baytech Companies as your search engine optimization provider Columbus or in any city? Because we have spent our entire working lives integrating networks, and websites so we know how everything connects and we have the knowledge to get your website found on page 1 of google. Wow, you may say this is impossible! Well, for many it is. However, our system is designed around the Penguin Algorithm. Not many providers can tell you what this is, however at Baytech Companies we work within the Best practices of Google, and by doing this, their way, YOUR website gets the results you are looking for.
So search engine optimization, or SEO, as they shorten this acronym to, is now a process in which multiple websites and social channels need linked together. You also need to provide and produce unique fresh content, regularly. You also have to activate your email and mobile lists as well as keep your social followers engaged and coming back to buy from you over and over again.
We know this is a tough task for most business owners and managers, so when you need SEO for your website (search engine optimization experts) - Then look to the Search engine optimization experts at Baytech to get the job done.
Not all SEO and digital marketing agencies are created equal. You will never know what paying for a bad provider can do for you, so its always best to give your business the best choice and the best opportunity by providing the BEST search engine optimization provider in Columbus and throughout the US. Give us a call for a FREE consultation at 888-374-0555.
Did you know that higher organic rankings lead to improved traffic and conversions for your business. So if you are looking for a seo company columbus, then look no further than Baytech Companies.
Traditional Search Engine Optimization (SEO) is now old news. Gone are the days of "buying" links and rankings. Gone are the days of changing a few meta tags and having your website flooded with traffic. The internet is now over 1 TRILLION pages big, and having YOUR website standout in the crowd requires strategy, action and some patience.
In order to bring your website to the top of the rankings, you need a company who knows HOW and WHY Google ranks a website. You also need to build new and unique content across multiple channels, and without a team of dedicated marketing exerts, like the ones at Baytech, your business website may be dropping in the ranks. So if you are looking for a seo company columbus, then look no further than Baytech Companies.
Our managed SEO and digital marketing programs give your business and website the absolute best opportunity for growth and success. The SEO world has changed again recently, and now that Google wants you to only participate in your SEO through utilizing many marketing channels, we can help you meet and exceed Google recommendations.
To learn how a SEO company columbus can and will help your company get more sales, please give us a call today for a FREE consultation and discussion.
If your business is at a point where you are beginning to look at marketing companies in Columbus Ohio, or all through the US, then it will benefit you to take a few minutes to look at Baytech Companies.
For over a decade, Baytech Companies, a marketing company in Columbus Ohio has been helping its clients achieve fantastic success and financial gains like no other.
Our experience with marketing, and specifically digital marketing sets us apart from most others. We have a team of dedicated support, design, web and programming as well as marketing and brand ambassadors ready and able to build YOUR brand and engage your past, current and future customers like never before.
We have now placed many websites on page 1 of Google and not just for our clients name. We have them placed for some of the hardest keyword terms in their respective business. We focus on what YOU want to achieve, and we help you get there.
Hear what our clients say...
"Jim, what you have done for my company, and me personally has changed my life. Your results you have help me achieve are nothing short of spectacular" Bill Gardner, Global Luxury Realty Miami, FL
" Jim, you helped us achieve record sales in 2015, and 2016 is off so fast we don't know what else to say but Thank You" - Tim Gravely - Great City Cars, Westerville
"Jim, the shopping cart you designed for me has helped me get my new business off to a fantastic start. I cannot thank you enough for helping me and i would be happy to endorse you and your team at any chance I can." David Brooks, Dave's Artisanal Cheesecakes
The only question left is it your turn next? Give us a call for a free, confidential consultation and let us explain how we can help YOUR business achieve greatness and profitability like never before
Baytech Companies is one of the premier Marketing Companies Columbus Ohio!
Failure to understand customers or plan properly is
just the beginning.
Digital marketing should always be supported by more traditional marketing strategies. People still drive by billboards and act on the information they see. The difference now is that print advertising includes digital marketing information.
Social cues are ever-present in the bottom corner of magazine ads and on subway signs. Some print campaigns are even entirely digital in focus, featuring a hashtagged word or a Twitter handle. Mixing traditional and modern marketing strategies makes for a multi-level campaign that has the potential to not only reach consumers, but connect with them on a deeper level.
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Is your website pleasant to use on a smartphone? Is it even functional to tap&swipe? Baytech Companies provides Professional Mobile Web Site Design. We can also Mobile Enable your Existing Website.
Contact us today to discuss your Mobile Website Project!
Baytech Companies is a digital marketing agency and has been designing great looking mobile friendly and profitable websites and developing new leads and business for our clients for over a decade.
We know HOW to make your business money using effective digital marketing solutions.
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